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Email Marketing Platforms Compared

8 email marketing platforms on the details each provider publishes — as at 2026-09-24. A comparison, not a ranking.

By
Amir Wahab
Edited by
Amir Wahab
Published
Reading time
1 min read
A small-business owner composing an email newsletter on a laptop at a bright deskAI image by LocalRank

This page sets 8 email marketing platforms side by side on what each provider publishes — free plan, contacts on entry paid plan, monthly email send limit (entry paid plan), standard entry price — as at 2026-09-24. For a Singapore small business, how do the widely used email marketing platforms compare on free-tier availability, the contact allowance and monthly email limit of the cheapest paid plan, and that plan's standard ongoing monthly price? It does not rank them or say which is right for you; it lays out comparable facts so you can judge against your own needs. Promotional and intro prices are suppressed; the standard ongoing rate is shown. Examples suppressed at capture: MailerLite's 50%-off first-month code GOLITE50, Mailchimp's 15%-off-on-10,000+-contacts and 12-month Premium intro rate, Omnisend's 30%-off-for-3-months Standard offer.

Email Marketing Platforms Compared — published details as at 2026-09-24. Comparison, not a ranking.

  • Mailchimp

    Free plan
    Yes - Free plan up to 250 contacts, 500 emails/mo
    Contacts on entry paid plan
    Up to 500 contacts (Essentials, 0-500 tier)
    Monthly email send limit (entry paid plan)
    10x contacts (about 5,000/mo at 500 contacts)
    Standard entry price
    US$12.46/mo (Essentials, 0-500 contacts, currency set to USD)

  • MailerLite

    Free plan
    Yes - Free plan up to 250 subscribers, 2,500 emails/mo
    Contacts on entry paid plan
    Up to 500 subscribers (Comfort entry tier)
    Monthly email send limit (entry paid plan)
    5,000 emails/mo (Comfort)
    Standard entry price
    US$12/mo (Comfort, up to 500 subscribers, billed monthly)

  • Brevo

    Free plan
    Yes - Free plan sends up to 300 emails/day
    Contacts on entry paid plan
    Priced by email send volume, not contact count
    Monthly email send limit (entry paid plan)
    From 5,000 emails/mo (Starter)
    Standard entry price
    SGD10/mo (Starter, from 5,000 emails/mo, billed monthly)

  • Constant Contact

    Free plan
    No - 14-day free trial only
    Contacts on entry paid plan
    0-500 contacts (Lite entry tier)
    Monthly email send limit (entry paid plan)
    10x contacts (up to 5,000/mo at 500 contacts)
    Standard entry price
    US$12/mo (Lite, 0-500 contacts, billed monthly)

  • Kit

    Free plan
    Yes - Free plan up to 10,000 subscribers, unlimited broadcasts
    Contacts on entry paid plan
    Up to 1,000 subscribers (Creator entry tier)
    Monthly email send limit (entry paid plan)
    Unlimited email broadcasts
    Standard entry price
    US$33/mo (Creator, up to 1,000 subscribers, billed monthly)

  • ActiveCampaign

    Free plan
    No - 14-day free trial / 30-day money-back guarantee
    Contacts on entry paid plan
    1,000 contacts (Starter entry tier)
    Monthly email send limit (entry paid plan)
    10x contacts (up to 10,000/mo at 1,000 contacts)
    Standard entry price
    US$15/mo (Starter, 1,000 contacts, billed annually)

  • Omnisend

    Free plan
    Yes - Free plan up to 250 contacts, 500 emails/mo
    Contacts on entry paid plan
    500 contacts (Standard entry tier)
    Monthly email send limit (entry paid plan)
    6,000 emails/mo (Standard)
    Standard entry price
    US$16/mo (Standard, 500 contacts, billed monthly)

  • GetResponse

    Free plan
    No perpetual free tier on pricing page - 14-day free trial
    Contacts on entry paid plan
    1,000 contacts (Starter entry tier)
    Monthly email send limit (entry paid plan)
    Unlimited monthly email sends
    Standard entry price
    SGD24.23/mo (Starter, 1,000 contacts, billed monthly; vendor charges in USD or EUR, the SGD shown is an exchange-rate estimate)

Where these figures come from

Each row is taken from the provider's own published information, current as at 2026-09-24:

  • Mailchimp — mailchimp.com
  • MailerLite — mailerlite.com
  • Brevo — brevo.com
  • Constant Contact — constantcontact.com
  • Kit — kit.com
  • ActiveCampaign — activecampaign.com
  • Omnisend — omnisend.com
  • GetResponse — getresponse.com

What this page cannot tell you

  • Prices are each vendor's published standard rate as at 2026-09-24 and change often.
  • Pricing scales with list size (or, for Brevo, with monthly email send volume); the tier shown is the entry business tier at its lowest contact/volume band.
  • Billing basis and currency differ by vendor and are not directly comparable: figures are shown in each vendor's own units, most are billed-monthly prices, but ActiveCampaign's Starter rate is billed annually, and GetResponse displays an SGD estimate while stating it charges in USD or EUR.
  • Email limits are expressed differently by each vendor (a fixed monthly cap, a multiple of contacts, or unlimited); where a platform caps sends as a multiple of contacts the figure shown is derived at the entry contact tier.
Update history

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About the author

Amir Wahab

Founder and Editor

Amir Wahab is the founder and editor of LocalRank, an independent Singapore rankings and local guides publication.

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